Add Video to Google Shopping

Google Shopping supports the video_link attribute in product feeds. Host your product videos with eCommercePlayer and add the direct link to your Merchant Center feed. Your products appear with video in Shopping results, giving you a significant visibility advantage.

Step by Step

How to Get Started

Follow these steps to get your media embedded and live.

1

Upload Your Product Video

Upload your product video to eCommercePlayer. We convert it to a web-optimized MP4 format suitable for Google Shopping.

2

Get the Video URL

After creating a player, use the direct video link from eCommercePlayer. This is the URL you will add to your product feed.

3

Add to Your Product Feed

In your Google Merchant Center product feed (CSV, XML, or API), add the video URL to the video_link attribute for the corresponding product.

4

Submit and Verify

Submit or re-sync your product feed. Google will fetch and index the video. Your Shopping listings now display with video, increasing click-through rates.

Why eCommercePlayer

The Right Tool for the Job

Purpose-built for sellers who need reliable, clean media hosting.

Stand Out in Shopping Results

Products with video in Google Shopping results get more attention. Video thumbnails are visually distinct and draw clicks away from static image-only listings.

Reliable Video Hosting

eCommercePlayer hosts your video with consistent uptime. Google can fetch the video URL reliably every time it crawls your feed.

Optimized Format

Videos are automatically converted to web-optimized MP4 with fast-start encoding. This is the format Google Shopping expects and handles best.

Track Engagement

Monitor play counts to see which product videos are getting watched. Correlate video engagement with your sales data to optimize your product lineup.

Simple, Transparent Pricing

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Basic

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  • 5 media clips
  • Full player features
  • All sharing methods
  • Player statistics
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$7.77/month

$93.24 billed annually. Save $120/year.

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  • Free first 2 months
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All plans include full player features, all sharing methods, and player statistics.

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